Making Money By Being Unique

Written on February 13, 2009 by Garland Coulson

 

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You are truly unique.

You already beat the odds. It was millions to 1 of being born with your particular genetic characteristics. NO ONE has your identical point of view, abilities or potential

So why conform?

If you are unique, why be like everyone else?

It is the people who do something different that succeed, not those who toe the line and follow others.

Your advantage is in using YOUR special powers

Here are some examples of successful non-conformists.

• Steve Jobs built the first Apple computer in his father’s garage

• Google was founded by 2 university students

• In the 70′s an entrepreneur came up with the idea of selling “pet rocks.” This made him a millionaire.

Many of you try to earn money online by promoting affiliate programs. Promoting affiliate programs is conforming.

With affiliate programs, you are selling the same thing everyone else is selling – so how can you excel?

To make money, you don’t want to be an affiliate, you want to HAVE affiliates.

The affiliate program OWNER makes more than their affiliates. The MLM OWNER makes far more than any individual MLMer in their program

So what do you do? Stop selling the same things everyone else is selling!

You can do this by

• Creating your own brand

• Becoming a celebrity

• Creating your own product

Here is an example of how to create your own brand.

In my case, “Garland Coulson” has a reputation for:

• Teaching novices about Internet marketing

• Providing useful factual information without the hype

• Giving great customer service and standing behind my products

So MY name is MY brand.

So what are the benefits of having your own brand?

People follow you and look forward to your offerings. People trust your brand.

When you do promote new products or affiliate or MLM programs to people, your signup rate & income is much higher because of the trust you’ve built in your brand.

You can even create your own brand without creating products.

One of my top affiliates put together a system teaching people how to make money online. Her income comes from monthly membership sales plus affiliate income from the programs she recommends (like mine).

SHE is her brand – people trust and follow her.

Another idea is to become a celebrity.

Web videos in places like YouTube can reach more people than network television.

You can use these web videos to teach, entertain or inform. This will build a group of people who follow what you offer that you can eventually monetize.

How to create a product.

All it takes is an idea and some time and effort. Spend time in forums and online communities to learn what your target audience needs.

Develop ebooks, videos, tools or membership web sites to meet these needs, then learn to promote them

What if you don’t have skills?

Even if you are not a writer, videographer or programmer, you can outsource people to do this for you through services like Guru.com.

Architects don’t build their own buildings.

Song writers’ music may be played by others, especially if they are writing classical pieces for an orchestra.

Everything created in this world starts with an idea.

To summarize.

• Be unique – let your personality shine through in everything you do

• Build a following – people who have joined your list or view your blog/video channel

• Create your own products

• Use affiliate programs for extra money, not the main focus

Best of luck in all your online ventures!

Garland Coulson, “The E-Business Tutor”

Garland Coulson. "The EBusiness Tutor" is an Internet Marketing Speaker, Internet Mentor and Entrepreneur who teaches beginners how to succeed online.

Posted in How-to's, Videos