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	<title>Garland Coulson, The E-Business Tutor &#187; money</title>
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		<copyright>&#xA9;Garland Coulson, The E-Business Tutor </copyright>
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		<title>Making Money By Being Unique</title>
		<link>http://ebusinesstutor.com/blog/2009/02/13/making-money-by-being-unique/</link>
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		<pubDate>Fri, 13 Feb 2009 17:47:18 +0000</pubDate>
		<dc:creator>Garland Coulson</dc:creator>
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		<category><![CDATA[making]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[unique]]></category>

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		<description><![CDATA[You are truly unique. You already beat the odds. It was millions to 1 of being born with your particular genetic characteristics. NO ONE has your identical point of view, abilities or potential So why conform? If you are unique, why be like everyone else? It is the people who do something different that succeed, [...]]]></description>
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		<itunes:subtitle>You are truly unique.
You already beat the odds.  It was millions to 1 of being born with your particular genetic characteristics.  NO ONE ...</itunes:subtitle>
		<itunes:summary>You are truly unique.
You already beat the odds.  It was millions to 1 of being born with your particular genetic characteristics.  NO ONE has your identical point of view, abilities or potential
So why conform?
If you are unique, why be like everyone else?
It is the people who do something different that succeed, not those who toe the line and follow others.
Your advantage is in using YOUR special powers
Here are some examples of successful non-conformists.


	
Steve Jobs built the first Apple 	computer in his father's garage

	
Google was founded by 2 university 	students

	
In the 70's an entrepreneur came 	up with the idea of selling ldquo;pet rocks.rdquo; This made him a 	millionaire.


Many of you try to earn money online by promoting affiliate programs.  Promoting affiliate programs is conforming.
With affiliate programs, you are selling the same thing everyone else is selling ndash; so how can you excel?
To make money, you don't want to be an affiliate, you want to HAVE affiliates.
The affiliate program OWNER makes more than their affiliates.  The MLM OWNER makes far more than any individual MLMer in their program
So what do you do?  Stop selling the same things everyone else is selling!
You can do this by


	
Creating your own brand

	
Becoming a celebrity

	
Creating your own product


Here is an example of how to create your own brand.
In my case, ldquo;Garland Coulsonrdquo; has a reputation for:


	
Teaching novices about Internet 	marketing

	
Providing useful factual 	information without the hype

	
Giving great customer service and 	standing behind my products


So MY name is MY brand.
So what are the benefits of having your own brand?
People follow you and look forward to your offerings.  People trust your brand.
When you do promote new products or affiliate or MLM programs to people, your signup rate #38; income  is much higher because of the trust you've built in your brand.
You can even create your own brand without creating products.
One of my top affiliates put together a system teaching people how to make money online.  Her income comes from monthly membership sales plus affiliate income from the programs she recommends (like mine).
SHE is her brand ndash; people trust and follow her.
Another idea is to become a celebrity.
Web videos in places like YouTube can reach more people than network television.
You can use these web videos to teach, entertain or inform.  This will build a group of people who follow what you offer that you can eventually monetize.
How to create a product.
All it takes is an idea and some time and effort.  Spend time in forums and online communities to learn what your target audience needs.
Develop ebooks, videos, tools or membership web sites to meet these needs, then learn to promote them
What if you don't have skills?
Even if you are not a writer, videographer or programmer, you can outsource people to do this for you through services like Guru.com.
Architects don't build their own buildings.
Song writers' music may be played by others, especially if they are writing classical pieces for an orchestra.
Everything created in this world starts with an idea.
To summarize.


	
Be unique ndash; let your personality 	shine through in everything you do

	
Build a following ndash; people who 	have joined your list or view your blog/video channel

	
Create your own products

	
Use affiliate programs for extra 	money, not the main focus


Best of luck in all your online ventures!


Garland Coulson, "The E-Business Tutor"</itunes:summary>
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